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☆ Taylor Swift's bad fashion isn't bad taste. It's strategy.
▼ + stars: | 2024-02-10 | by ( Savannah Bradley | ) www.businessinsider.com time to read: +8 min

AdvertisementIn December, Taylor Swift — Time's Person of the Year — glittered in front of the camera in a black bodysuit, a floor-skimming chenille dress, and a studded bustier gown. Crafting Swift's public imageThe Swiftian brand philosophy revolves around one essential idea: Taylor Swift is everyone's best friend. These choices are attainable, predictable, and unthreatening — purchases made by your best friend during a mall shopping spree. Lauren Sherman , Fashion Correspondent at Puck News , astutely labeled Swift's style as "Anthropologie Gone Wild" — mismatched, outdated, pedestrian, but instinctual. He's been running his own fashion brand for 20 years .

Persons: Taylor Swift, —, inoffensive, Swift, Jean Paul Gaultier, She's, doesn't, J, Lauren Sherman, astutely, Sherman, Swift's, Joseph Cassell Falconer, bedazzled Zuhair Murad bodysuits, Cookie Cohen, Taylor, Cohen, Yves Saint Laurent, they're, Kevin Mazur, Pharrell, Louis Vuitton, Rihanna, He's, Angelina Jolie Organizations: Service, Chiefs, Balmain, Urban Outfitters, Fashion, Puck, Swift, The New York Times, MTV Locations: Zara

☆ YouTube shorts won influencer marketers' attention in 2023 with a 700% spending boost as investment in short-form content climbed
▼ + stars: | 2024-01-17 | by ( Marta Biino | ) www.businessinsider.com time to read: +4 min

Short-form video dominated . Brands are investing more in short-form content on YouTube, and creators are starting to see returns. A variety of brands have invested in creator partnerships on YouTube shorts, CreatorIQ data showed. Categories like beauty and fashion — brands like Milani, E.l.f., Nyx, Shein, and Aritzia — also spent more on YouTube shorts. "While long-form beauty and fashion tutorials remain a YouTube staple, their popularity is waning as Gen Z prioritizes short-form video content."

Persons: —, Red Bull, Instagram, I've, Jade Beason, Beason, she's, Alasdair Mann, Logan Paul, Aritzia —, Alexander Rawitz, Z, Mann Organizations: Service, YouTube, Business, Unilever, Brands, NFL Locations: Red

☆ A formfitting blazer and Chelsea boots, or jeans and high-top sneakers? Here's how the 2023 rising stars of VC put together their 'power outfits.'
▼ + stars: | 2023-12-04 | by ( Madeline Renbarger | Ben Bergman | Darius Rafieyan | ) www.businessinsider.com time to read: +8 min

Many of this year's VC rising stars told Business Insider that their go-to power outfits included apparel like tailored sport coats or Chelsea boots, and more casual pieces like hoodies and well-fitting jeans. Very few investors are wearing collared shirts with their jackets, opting instead to pair it with a t- shirt and jeans. Nmachi Jidemna told Business Insider that for her everyday wear, her go-to was "usually a structured blazer with a relaxed pair of jeans." Lori Harvey (left) and Heidi Klum (right) wearing red outfits. Black flowy trousers, black turtleneck, and chunky black boots."

Persons: that's, Laura Bock, Nmachi Jidemna, Javier Grevely, Ralph Lauren, Tobi Coker, Janelle Teng, Patron's Amber Atherton, Jason Yeh, Ashley Paston, Justin Williams, VCs, Mahati Sridhar, Grady Dick, Michelle Farsi, Pear, Vivien Ho, Lori Harvey, Heidi Klum, Valentina Frugiuele, Bauer, Griffin, Luci Fonseca, RTFKT, Brandon Hoffman, JL, Sarah Wu, Emerson, Fiona Huang, Demi Obayomi, Natalie Borowski, Daisy Wolf, Andreessen Horowitz Organizations: Business, Wellington Management, Converse, Seae Ventures, Getty, GV, Nike, Sunset Ventures, Bain Capital Ventures Locations: London, Chelsea

☆ What to wear to your office holiday party this year, according to a stylist
▼ + stars: | 2023-12-01 | by ( Amanda Krause | ) www.businessinsider.com time to read: +5 min

Ahead of the holidays, you might be wondering what to wear for your job's office party. She suggests staying away from sequins, wearing velvet, and utilizing powerful accessories. AdvertisementDecember is here: the season of gifts, snow, and work holiday parties. "It gives that holiday look without being too over the top." It just adds a little something different, because most people are used to wearing festive dark colors.

Persons: Kenzie Welch, —, Sveva Alviti, Valentina Frugiuele, Welch, sequins Welch, it's, Lulu's, Mango, Nana Jacqueline Organizations: Service, Alberta Ferretti Locations: sequins, Alberta, Milan, Italy, TikTok

☆ The tug-of-war is on between deal-hungry shoppers and retailers wary of giving them throw-away prices on Black Friday
▼ + stars: | 2023-11-24 | by ( Parija Bhatnagar | Parija Kavilanz | ) edition.cnn.com time to read: +7 min

So are the start-of-the-season deals enticing enough for shoppers or are they holding out in a cat-and-mouse game with retailers? Michael Brown, retail industry leader and partner with management consulting firm Kearney, said the much earlier-than-usual jumpstart to holiday sales this year could be to blame. Shoppers will be holding out for better deals,” he said. Kena Betancur/Getty ImagesTotal holiday sales this year are expected to come in softer compared to last year. He said there were plenty of 25% off Black Friday deals mall-wide and some deeper 40% off promotions for early-bird shoppers.

Persons: New York CNN —, Michael Brown, Kearney, ”, Brown, Emily Elconin, Marshal Cohen, ” Cohen, Barbie, Willing, they’ve, Kena Betancur, Brian Schroeder, Kendra Scott, “, Aeropostale, Aritzia, Shannon Stapleton, Marc Rosen, Rosen, ” Rosen, Nathaniel Meyersohn Organizations: New, New York CNN, “, Shoppers, Black, National Retail Federation, Adobe Analytics, Disney Little, Marvel, Macy's, Brookfield Properties, Brookfield Asset Management, Nike, Apple, Simon Property Group, JCPenney Locations: New York, Oaks, Michigan, New York , New York, La Cantera, San Antonio , Texas, Brookfield, Roosevelt, Garden City , New York, Penney

☆ Aritzia's mirrorless dressing rooms cause outrage online, but they seem to be a brilliant sales tactic
▼ + stars: | 2023-08-14 | by ( Grace Mayer | ) www.businessinsider.com time to read: +6 min

On social media, though, the biggest issue seems to be the retailer's mirrorless fitting rooms. Aritzia's communal fitting rooms are part of the brand's DNASo why make customers go through this awkwardness? The mirrorless fitting rooms go against a growing trend in retail. Eugene Gologursky/Getty ImagesAritzia's mirrorless fitting rooms go against a growing trend in retail. For Aritzia, mirrorless rooms are part of its DNA.

Persons: Aritzia, Zers, Gen Zers, Becca Bastos, Bastos, commenter, There's, Manini, Madia, Bergdorf Goodman, Eugene Gologursky, we've, Aritzia's Organizations: Service, Columbia Business School, Abercrombie, Fitch Locations: Wall, Silicon, Aritzia

☆ Cool-girl brand Aritzia made employees rate each other's appearances, discriminated against Black salespeople, and fostered a culture of fear, some ex-staffers say
▼ + stars: | 2023-07-24 | by ( Nichole Jankowski | Isabella Zavarise | Brianna Holt | ) www.businessinsider.com time to read: +27 min

They said 54% of Aritzia employees and 60% of retail employees identified as BIPOC but declined to provide a breakdown of those statistics. Insider spoke with 53 current and former Aritzia employees, several of whom said that while the world of fashion is notoriously cutthroat, working at Aritzia was particularly grueling. Aritzia's spokesperson said the company's success was a "direct result of its high-performance culture." (In a statement of defense filed with the court on July 5, the store manager and Aritzia denied all allegations. A former Ontario store manager said that shortly after she was hired, the manager of store operations asked if she had a boyfriend.

Persons: Brian Hill, Hill, Kendall Jenner, Meghan Markle, Jennifer Lopez, Aritzia, Lindsey Adelman, Melina, Isabel Slone, Max Mumby, Aritzia's, Carly Bishop, Brian, Jennifer Wong, who's, Wong, Robson, We're, George Pimentel, Heather McLean, Hill's, Tim Hortons, Kendalls, —, Todd Korol, Jessica Porter, weren't, Candace Jerry, Anyango Juma Miguna, Miguna, Hannah, Kaycelyn Pascual, Pascual, couldn't, Nadia Mahammed, Mahammed, she'd, George Floyd, they'd, Todd Ingledew Organizations: Aritzia, Euromonitor International, Aritzia's, Queen's University, Fashion, Globe, Toronto Star, Getty, SPH, Employees, British Columbia Human, Product, Estate Development, Business Locations: Toronto, Vancouver, Ontario, Aritzia, ascot, Canada, Aritzia's Vancouver, Canadian, New York City, Aritzia's Paramus , New Jersey, Newmarket , Ontario, British, New York

☆ Here are Friday's biggest analyst calls: SoFi Technologies, AutoZone, Nvidia, Meta and more
▼ + stars: | 2023-06-16 | by ( Sarah Min | ) www.cnbc.com time to read: +6 min

Bank of America downgrades SoFi Technologies to neutral from buy The downgrade follows SoFi' s recent rally. Our C$51 Price Target is 39% above the current stock price and we see close to 3:1 upside/downside skew." UBS upgrades AutoZone to buy from neutral Analyst Michael Lasser raised the price target to $2,900 from $2,800. Wells Fargo initiates Neogen Corporation at overweight and $22 price target Wells Fargo said it liked the company's improving margins. Wells Fargo initiates Bio-Rad Laboratories Inc. at overweight and $550 price target Wells said Bio-Rad's valuation is attractive at current levels.

Persons: Jefferies, John Hecht, LendingClub, Morgan Stanley, Mauricio Serna, Aritzia, Michael Lasser, Carvana, it's, Wells, Ph3, Wells Fargo, Piper Sandler, TD Cowen downgrades, LOE, Michael Bloom Organizations: . Bank of America, Technologies, Nvidia, Bank of America, UBS, West Pharmaceutical Services, Stevanato, MorphoSys, Neogen, Rad Laboratories Inc, SoFi Technologies, Health Companies Locations: EBITDA, 4Q23, BLCO

This story is part of Select's New & Notable column, where we highlight our favorite product launches, major sales, what we're buying and some of our latest recommendations and advice. This week, we’ve highlighted Ninja’s latest kitchen appliance, Caraway steamers, new bags in the Béis Sport collection and more. The brand is offering 20% off products in the following categories to previous customers: Cordless stick vacuums, upright vacuums, canister vacuums, air purifiers, supersonic hair dryers and Corrale straighteners. For National Puzzle Day (Jan. 29), Jiggy Puzzles is offering 30% purchases of $75 or more, plus free shipping. To recommend the best hair dryers, we spoke to hairstylists about which you should buy depending on your hair type.

☆ Who are the eager beaver holiday shoppers unhindered by inflation? Gen Z
▼ + stars: | 2022-12-04 | by ( Parija Kavilanz | ) edition.cnn.com time to read: +4 min

They’re Gen Z. “One standout this Black Friday was the high turnout of Gen Z in stores,” said Kristen Classi-Zummo, apparel industry analyst with market research firm NPD. They came early, they came with friends, and they came to shop.”She said the prevalence of younger shoppers on Black Friday and over the Thanksgiving holiday shopping weekend surprised her. Mall operator PREIT, which owns 18 shopping centers primarily on the East Coast, confirmed that Gen Z consumers were out in force. “For Gen Z, it wasn’t just about shopping.

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